An ad for aXichem - aXivites white paper abot a balaned body. Made by Adentity

aXivite – communicating science

When aXivite published their fantastic scientific results regarding gut health and weight loss, they needed to reach out wide. With a published white paper at hand and the world’s largest health and nutrition fair, SupplySide West, coming up, aXivite needed a campaign to attract attention and sales leads.

We supported participation at the fair with artwork for the fair wall and a digital campaign involving web banners, social media posts, white paper sign-ups, and an updated website.

CREATING SALES LEADS WITH A WHITE PAPER

To reach out with the scientific results and create credibility, a white paper was developed and published on nutraingredient.com. It was downloadable to create sales leads for the product and attention for aXivite as a brand.

Adentity made a whitepaper for aXichem-aXivite for a balanced body. One white paper, one website

PROMOTIONAL WEB BANNERS

To promote the white paper, we developed web banners on nutraingredient.com that were up at the same time as the fair was running to capitalize on the buzz.

aXivite global marketing campaign for aXichem. White paper on both computer and smartphone

ATTENTION GRABBING POSTS

The campaign was featured on LinkedIn, with different posts communicating the great results from the clinical studies. We developed both animated and static posts to create a dynamic flow and to stand out.

SoMe posts made by Adentity for aXichema aXivite featuring their recent study. 2 social media posts in smartphones

FAIR COMMUNICATION

SupplySide West is the leading international trade show for health and nutrition. aXivite participated in a stand together with their largest distributor in the US. We developed an on-brand and benefit-oriented fair wall to stand out and create attention.

Marketing material roll-up design made for aXichem - aXivite by Adentity
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