Bona sustainable communication image by Adentity

Bona communication platform

Lifetime commitment
“At Bona we are committed to the whole lifetime of wooden floors.” Together with the world leading floor treatment company Bona, Adentity developed a marketing strategy and communication platform.

During summer 2008, the company name was changed from Bona Kemi to Bona. With this, we launched the new concept “Lifetime Commitment” and a fresh new logotype. The brand platform was communicated 360° across 50 markets spanning the Americas, Asia and Europe through various media and channels; company and product brochures, advertising and web.

bona communication plattform material by adentity
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