{"id":10275,"date":"2021-01-22T10:55:58","date_gmt":"2021-01-22T10:55:58","guid":{"rendered":"https:\/\/adentity.se\/design-vision\/"},"modified":"2021-03-05T14:17:39","modified_gmt":"2021-03-05T14:17:39","slug":"design-vision","status":"publish","type":"post","link":"https:\/\/adentity.se\/de\/design-vision\/","title":{"rendered":"Turning a design vision into a beautiful floor and campaign"},"content":{"rendered":"\n

$\"Beautiful$ <\/a><\/em>
\n<\/a><\/p>\n

Capturing a transforming design vision! This is the story about how a co-op between an architect and Bona resulted in a beautiful floor as well as stunning marketing material. As part of a creative concept developed for a product launch with Bona, we organised a photoshoot and a collaboration with a unique design and renovation project.<\/p>\n

A Mini Castle in Malmö was turned into a modern office space for co-working. The traditional worn herringbone was transformed into a splendid whitewashed floor using Bona Nordic Frost. The aim was to create a natural atmosphere that would highlight the genuine beauty of wood floors. Showing wooden floors in their best light. The result created a light, Scandinavian feel. We love the inspiring ambience a beautiful floor can provide. We couldn’t have asked for a better result!<\/p>\n

Thanks to the architect studio Jonas Lindvall A&D<\/a> for making the design, floor renovation and photo session possible. Thanks to the professional craftsmen from Bona<\/a> that did a great job renovating the floors.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"

Capturing a transforming design vision! This is the story about how a co-op between an architect and Bona resulted in a beautiful floor as well as stunning marketing material. As part of a creative concept developed for a product launch with Bona, we organised a photoshoot and a collaboration with a unique design and renovation project. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-10275","post","type-post","status-publish","format-standard","hentry","category-adentity-news-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/posts\/10275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/comments?post=10275"}],"version-history":[{"count":1,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/posts\/10275\/revisions"}],"predecessor-version":[{"id":10276,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/posts\/10275\/revisions\/10276"}],"wp:attachment":[{"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/media?parent=10275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/categories?post=10275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adentity.se\/de\/wp-json\/wp\/v2\/tags?post=10275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}