The Branding Agency

 

Vi bygger starka varumärken

VÄLKOMMEN TILL ADENTITY!

Adentity är en strategisk kommunikations- och reklambyrå baserad i Malmö. Vår passion är att stärka företag genom konsekvent, värdebaserad kommunikation som ligger i linje med deras ambitioner och värderingar.

Vi utvecklar och implementerar marknadsstrategier, koncept och integrerad marknadsföring genom hela värdekedjan. I över 20 år har vi byggt starka varumärken för ett antal internationella företag med marknader över hela världen.

Vad kan vi hjälpa dig med?

Se alla cases

Adentitys varumärkesresa

Nu firar de första 20 åren! Låt oss ta med dig på en varumärkesresa. Här är några höjdpunkter och en hyllning till teamanda, glädjen i kreativt arbete och vår passion för att bygga starka varumärken.

Adentity celebrating!

Adentity celebrating 20 years in Paris!

Bonjour Paris! We celebrated Adentity’s first 20 years with an inspirational trip to Paris. A homage to team spirit, the joy of creative work and passion for building strong brands. Paris inspired us with its beauty, art, culinary experiences, architecture, and vibrant street life. Come with us to Paris! Read more here

Get inspired

Envisioning the next generation of lacquer

Adentity had the pleasure to create an international marketing campaign with Bona for their latest product launch – Bona Traffic GO. The process began with conceptualizing the essence of the product and turning it into a cohesive 360° integrated campaign including everything from a sales sheet, a product storybook, informational videos, as well as SoMe content. Read more about the case here!

Captivating stories for great impact

Share customer success! Captivating B2B case studies are powerful marketing tools. Together with Alfa Laval we created several compelling case studies highlighting different sustainability, products, services, industries, and applications.

Read more here

Featured at Packaging of the World

Adentity featured at Packaging of the World! We are happy that Adentity’s new packaging design work for ProDen PlaqueOff®, the flagship product of Swedencare, is featured at Packaging of the World. A fresh new look for ProDen PlaqueOff® packaging range! Read more here

Global campaigns by Adentiy. For Bona, Tetra Pak, brio, Alfa Laval

True craftsmanship behind branding

How to develop a brand & communication platform and make your brand future proof? In this article, Adentity shares some insights where to start, how to build a strong market position and how to keep all important marketing tools in place. Let your brand journey begin!

Swedencare – Going on a brand journey

Join us on an amazing brand journey together with Swedencare and their hero category product ProDen PlaqueOff®.  From brand strategy and brand concept to execution and roll-out with campaign launch, unique concept photos, and a new visual identity.

The brand journey started off with thorough brand strategy work involving interviews, workshops, and research to pave the way for telling the unique story of Swedencare and ProDen PlaqueOff®. During a couple of beautiful summer days, we created stunning, unique imagery which captured the true essence of Swedencare and ProDen PlaqueOff®. And, with the concept “A loving breath throughout life” the new visual identity of ProDen PlaqueOff® and the Brand platform went live through ads, retail material, animations, and social media.

Come along on an exciting journey together with us and Swedencare as we add new chapters to the story of ProDen PlaqueOff®.

See more and get inspired by our brand work, concept photography and campaign launch here

Explore the Colour Trends for 2025+

Colours reflect more than aesthetics – they tell a story about how we relate to our world. NCS Color has released its colour trends for 2025+, and it’s clear that contrasts and dynamism are taking centre stage. The four major trends, Gaia, On & Off, Inner, and Ethereal, encapsulate our emotions and cultural shifts. Each palette offers a unique sense of the times, from Gaia’s nature-inspired blue and green tones to Ethereal’s seamless blend of the physical and digital worlds.

Get inspired

We support

Kampi ya moto phyllis memorial calendar made by Adentity

Making a difference from Malmö to Kenya

Celebrating 10 years of supporting Kampi ya Moto’s Barn, the support organisation for Phyllis Memorial Home and Academy in Kenya. The work includes design and print of their annual calendar, sold for the benefit of raising money for the children’s home, as well as all Kampi Ya Moto’s marketing material pro bono, all part of our CSR work. Read more

Award winning clients

Company of the year

What does it take to become “The company of the year” in Malmö? Maybe being a client of ours… For the second time in 3 years, one of our clients has received the finest business award at Malmö Business Gala. Read more

Design recognition

Our client Castellum wins a prestigious design and architecture prize for their project Sjustjärnan, the new head office of E.ON. Read more about the award and our work with the marketing and communication package. 

Adentity developed a marketing and communication package in line with the Castellum vision for the building. We did a unique logotype inspired by the outline of the Sjustjärnan building. Together with the Sjustjärnan project team, we created a package that boosted the team spirit, curiosity and spread information about the project to different interest groups. 

Adentity team

Kick off in Copenhagen

The Adentity team enjoyed a radiant day in Copenhagen, where summer was in the air and energy flowed. The day began in the picturesque district of Klampenborg, where we enjoyed a fantastic breakfast in one of the village’s green oases.

Read more