Xperia™ Z3+

Shining in retail – Creative POS for Sony Xperia™ Z3+

The next generation Xperia™ features an outstanding performance with elegant design. For its worldwide launch, Adentity has created an impressive packaging concept to bring the phone into the global spotlight.

The logistics-efficient slim transport box easily folds out into an eye-catching in-store display in just a few simple steps. The L-shaped showcase prominently displays the phone by tilting it towards the shopper’s line of sight. Accentuated with a shiny copper finish and sleek product images, the POS solution effectively brings out the soul of the phone in retail stores all around the world.