Visual identity and logotypes – a new graphic look
LAUNCHING A SET OF REFRESHED LOGOTYPES
A new visual identity! Adentity gives Swedencare a fresh graphic look in line with the new Brand Platform. We refined both the corporate Swedencare logo as well as the product logo, ProDen PlaqueOff®. The core graphic illustration, “the Swedencare heart”, was also updated as well as presentations, iconic language, illustrations, business cards, email signatures and corporate stationary.
The logos were adapted for different channels and applications. Specific country logos were developed for local recognition. Logotypes for different digital and social media use were created to optimize user experience. The core graphic illustration, “the Swedencare heart”, was modernized and updated to align with the new brand platform.