Graphic design and icons for the Rosti way by Adentity

Say it with graphics

A strong visual language is integral for communicating brand values. As part of our work for Rosti, which began with a new communication platform, we also created a new graphic and visual identity for communicating the Rosti brand and core values.

We visualised the brand story and created a language for graphical illustrations with a dynamic graphic style, a bold colour scheme and imagery that reflects the core values of Rosti. This will enable the group to stand out in an increasingly competitive marketplace.

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