As part of our continued work with Bona, the leader in wood floor care, we developed a global multichannel campaign for Bona Titan, a unique, hard-silane floor adhesive with exceptional strength. Thanks to its unique titanium-based formula with quadruple crosslinking technology, this high performance adhesive delivers safer, stronger, longer lasting wood floors, with fast initial bonding.
The 360° campaign included everything from web promotion to brochures, and a range of ads for both print and web highlighting the premium strength and quality of the product. Other elements included a rollup, sales sheet, product label and an icon symbolizing Bona Titan’s unique crosslinking technology.