Colours reflect more than aesthetics – they tell a story about how we relate to our world. NCS Color has released its colour trends for 2025+, and it’s clear that contrasts and dynamism are taking centre stage. The four major trends, Gaia, On & Off, Inner, and Ethereal, encapsulate our emotions and cultural shifts. Each palette offers a unique sense of the times, from Gaia’s nature-inspired blue and green tones to Ethereal’s seamless blend of the physical and digital worlds.
Ethereal – Light, liquid and flowing
Ethereal represents the transition between the digital and physical worlds, with light, flowing colours that blur the boundaries between the two. Rhode, Hailey Bieber’s new company, has embraced this aesthetic, creating a tech-infused yet light and minimalist experience.
With On & Off, we embrace a world of contrasts. Chromatic light and dark shades unite to symbolize unity despite opposites – a reminder of our need for balance and connection.
Inner & Gaia – A tribute to nature
Inner brings warmth and comfort through its soft, earthy tones. These subtle mid-tones remind us of our humanity and inner strength in a harsh and divided world. Lastly, Gaia pays tribute to nature’s calming forces. Blue and green hues inspire us to reflect on climate change and our relationship with water, our most precious resource. Let these trends inspire you to create spaces where colours influence and transform the feel of our physical and digital worlds.
In 2025, typography will play a vital role in visual communication, focusing on fonts that stand out and deeply connect with audiences. Fonts with strong character provide authenticity and distinction, especially in a world full of information. Variable fonts, which offer fluidity and adaptability, are becoming popular for brands that want flexibility in expressing evolving ideas. These fonts pair well with color trends like Ethereal, while bold, impactful fontswork effectively with the On & Off trend, where strong contrasts in color and typography symbolize unity and balance.
England is a country that loves its beer, whether it’s full-strength or alcohol-free. However, not all beers are created equal. That’s why finding a brand you can trust, especially one that’s local and dedicated to its craft, makes all the difference. Blackjack is exactly that kind of brewery.
The Adentity team enjoyed a radiant day in Copenhagen, where summer was in the air and energy flowed. The day began in the picturesque district of Klampenborg, where we enjoyed a fantastic breakfast in one of the village’s green oases. The morning sun shone through the treetops, and the scent of freshly brewed coffee filled the air as we prepared for a day filled with art, culture, and connection.
From Ai Weiwei to Finn Juhl at Ordrupgaard
After a relaxing walk through the lush landscape, we arrived at our first destination of the day – Ordrupgaard, where history meets modernity. Ai Weiwei is a Chinese artist, architect, and activist known for his innovative and politically charged work. Born in 1957 in Beijing, he grew up during the Chinese Cultural Revolution, which greatly influenced his perspective on art and politics. Ai Weiwei is one of the most influential contemporary artists in the world, with his work often addressing themes like human rights, censorship, freedom, and exile. Wilhelm and Henny Hansen founded Ordrupgaard as a private home for their impressive art collection, and it is still located in their mansion, which was built in 1918. The museum is a treasure trove for art lovers, offering a unique opportunity to enjoy works by some of the world’s most significant artists, including Monet, Degas, Renoir, and Gauguin.
Walking through Ordrupgaard’s galleries was an absolute delight. Each painting told its story, captivating us with timeless beauty and masterful technique. The museum’s atmosphere, with its blend of elegance and intimacy, gave us the time and space to reflect and be inspired by the artistic diversity within its walls.
Lunch by architect Zaha Hadid’s world famous pavilion
After fully absorbing the art, we moved to the historic park, where nature and architectural surroundings create a peaceful and serene harmony. Here, we paused for an outdoor lunch – the perfect spot to continue our conversations about art and creativity.
The next highlight of our tour was the visit to architect and furniture designer Finn Juhl’s world-famous house in the park. Stepping into this architectural gem was like walking into design history. Juhl’s unique vision and ability to combine form and function in a way that still feels relevant and innovative were incredibly inspiring. Every room in the house reflects his creativity and attention to detail, and we couldn’t help but feel moved by his passion for craftsmanship and aesthetics.
Nyhavn soaked in sunshine
As a final touch to this enriching day, we made our way to Nyhavn, one of Copenhagen’s most popular spots. Here, by the colorful harbour, we enjoyed a wonderful evening as the sun slowly set over the water. The vibrant atmosphere and the mild summer weather made the evening a perfect conclusion to a day filled with inspiration, energy, and joy. With renewed creative drive and a wealth of new impressions, we now feel more than ready for upcoming projects and look forward to the challenges of autumn. Wonderful Copenhagen has truly given us a day to remember!
